At Mi6, we curate these round ups to deliver essential, actionable insights that matter to entrepreneurs and marketing professionals like you. We sift through the noise to bring you the strategies, trends, and innovations that can genuinely move the needle for your business.
Jan 27 Update
Want to sponsor these updates? Contact us.
Grade 10 Students Gain Hands-On Business Skills at Entrepreneurship Boot Camp
Around 150 Grade 10 students from four Ontario high schools attended a hands-on entrepreneurship boot camp, learning business fundamentals like planning, budgeting, teamwork, and customer research. Students developed business proposals, pitched ideas, and applied for SEED funding to launch their concepts. The program emphasized teamwork, adaptability, and practical experience in business operations, providing a risk-free environment for entrepreneurial growth.
Actionable Insight: Entrepreneurs should foster early mentorship and practice elevator pitches to refine their business concepts. | Read more.
Nominations Open for 2025 Canadian Women Entrepreneur Awards
The 2025 Canadian Women Entrepreneur Awards (CWEA) are now accepting nominations to celebrate outstanding female entrepreneurs across Canada. Categories include Innovation, Social Impact, and Start-Up Success. Hosted by Women of Influence, this prestigious program highlights the achievements of women leading impactful businesses. Nominations are open until March 15, 2025, with winners gaining national recognition and networking opportunities.
Actionable Insight: Entrepreneurs should nominate themselves or others to leverage recognition as a branding and credibility tool. | Read more. | See also: Podcast interviews with amazing rural women entrepreneurs.
5 Steps to Achieve Your 2025 Entrepreneurial Goals (+ 1 Mistake to Avoid)
This guide outlines five strategies for entrepreneurial success in 2025: 1) Set measurable goals, 2) Strengthen your network, 3) Focus on financial management, 4) Leverage technology, and 5) Prioritize self-care. The key mistake to avoid: over-committing, which leads to burnout and diluted efforts. These tips emphasize clarity, resourcefulness, and maintaining a balance to drive sustainable growth.
Actionable Insight: Schedule regular goal reviews and delegate tasks to focus on high-priority initiatives. | Read more. | See also: Tackling Solopreneur Challenges
Want to sponsor these updates? Contact us.
Bringing Values to Ventures: University of Manitoba Fosters Value-Driven Entrepreneurs
The University of Manitoba’s Asper School of Business emphasizes integrating personal values into business ventures through its entrepreneurship programs. Students learn to align their businesses with ethics, sustainability, and community impact. The program encourages innovation while promoting social responsibility, preparing graduates to launch ventures that balance profitability with purpose.
Actionable Insight: Entrepreneurs should identify core values and embed them into their business strategies to attract conscious consumers and drive long-term success. | Read more. | See also: Book Summary: Arete, Activate Your Heroic Potential.
UFV Program Secures $23M for Innovation and Entrepreneurship Training
The University of the Fraser Valley (UFV) and its partners received $23 million in federal funding for a program focused on innovation and entrepreneurship training. This initiative aims to equip students and professionals with skills in emerging technologies, business development, and leadership. The program fosters collaboration between academia and industry to drive regional economic growth.
Actionable Insight: Entrepreneurs should seek partnerships with academic institutions to access innovation resources and talent pipelines. | Read more. | See also: The Missing Link in Government Strategy: A Robust Commercialization Plan.
Entrepreneur Develops Natural Deodorant Brand Inspired by Health Journey
After undergoing brain surgery, an entrepreneur created a natural deodorant brand focused on clean ingredients and health-conscious living. Motivated by personal experience, the venture blends purpose with innovation, addressing consumer demand for sustainable and non-toxic products. The story highlights resilience and leveraging life challenges to build meaningful businesses.
Actionable Insight: Entrepreneurs should explore personal experiences as inspiration to develop niche products that authentically connect with consumers. | Read more.
Want to sponsor these updates? Contact us.
"Listen, Learn, Lead": The 3-Word Mantra Behind Building Iconic Brands
Serial entrepreneur Gary Kusin credits the mantra “Listen, Learn, Lead” for his success in building brands like GameStop and Laura Mercier. By prioritizing customer feedback, adapting based on insights, and leading with purpose, Kusin fostered innovation and strong brand loyalty. His approach emphasizes continuous learning and actionable leadership to sustain growth in competitive markets.
Actionable Insight: Entrepreneurs should actively gather feedback, apply insights, and align leadership with customer needs to build impactful brands. | Read more.
How Technology is Revolutionizing Indigenous Business Strategies
Indigenous entrepreneurs are leveraging technology to innovate business practices, from e-commerce to sustainable resource management. Digital tools enhance market access, operational efficiency, and cultural preservation. Highlighted examples include Indigenous-led startups using AI and renewable energy solutions. This tech adoption fosters economic growth while aligning with traditional values and sustainability.
Actionable Insight: Indigenous and non-Indigenous entrepreneurs should explore technology that aligns with cultural values and boosts accessibility to global markets. | Read more.
Chris Herbert of Mi6 Agency Shares Secrets to Entrepreneurial Success
Chris Herbert, Founder of Mi6 Agency, emphasizes building sustainable businesses through strong networks, value-driven marketing, and responsiveness. His strategies include integrating marketing into daily operations, creating search-optimized content, and fostering value exchanges among stakeholders. He also discusses empowering rural Canadian entrepreneurs via AREA 81. Herbert highlights patience, understanding, and genuine problem-solving as key to client acquisition and retention.
Actionable Insight: Build a value-based network and integrate marketing frameworks into your core operations for growth. | Read more. | See also: Value Exchange and Your Business Network.
Want to sponsor these updates? Contact us.
Entrepreneurial Epiphanies: The Importance of a Trusted "Sidekick"
This article explores how a reliable "sidekick"—a mentor, partner, or trusted ally—can significantly impact entrepreneurial success. Sidekicks offer guidance, complementary skills, and accountability, helping entrepreneurs overcome challenges and stay focused on long-term goals. The author emphasizes fostering strong, trust-based relationships to amplify personal and business growth.
Actionable Insight: Entrepreneurs should actively seek out mentors or collaborators whose strengths complement their own to drive balanced decision-making and resilience. | Read more. | See also: Unleashing the Power of Generosity.
Emerging Robotics Trends for 2025: Key Opportunities for Businesses
The Business Development Bank of Canada highlights five robotics trends set to transform industries in 2025: advanced automation in manufacturing, robotics-as-a-service (RaaS), AI integration for smarter robotics, healthcare innovations, and the rise of collaborative robots ("cobots"). These technologies promise increased efficiency, reduced costs, and enhanced human-robot collaboration, making robotics more accessible to businesses of all sizes.
Actionable Insight: Explore RaaS and cobots to optimize operations without significant upfront investment, particularly in manufacturing and logistics. | Read more.
Shopify Ends Build Native, Its Indigenous Entrepreneurship Program
Shopify has quietly discontinued Build Native, a program supporting Indigenous entrepreneurs through mentorship and e-commerce resources. Despite its closure, advocates emphasize the continued need for tailored support to address systemic barriers Indigenous entrepreneurs face. The move raises concerns about sustained corporate investment in equity-focused initiatives.
Actionable Insight: Entrepreneurs can advocate for long-term, community-driven programs while seeking alternative resources to support Indigenous business development. | Read more.
Want to sponsor these updates? Contact us.
Barrie Entrepreneur’s Eco-Friendly Firestarter Gains Traction
A Barrie-based entrepreneur is making waves with an eco-friendly firestarter product crafted from recycled materials. The innovative, sustainable solution appeals to environmentally conscious consumers while addressing a practical need. By leveraging local manufacturing and marketing, the business is rapidly gaining momentum.
Actionable Insight: Entrepreneurs should focus on sustainability and local production to attract eco-conscious customers and differentiate their products in competitive markets. | Read more.
Canada’s First Accelerator for 2SLGBTQIA+ Entrepreneurs Opens Applications
The Pride Growth Accelerator, Canada’s first program dedicated to 2SLGBTQIA+ entrepreneurs, is now accepting applications. The program offers mentorship, funding access, and tailored business development resources to support marginalized founders. By addressing unique challenges faced by 2SLGBTQIA+ entrepreneurs, the accelerator aims to foster inclusivity and innovation in Canada’s business landscape.
Actionable Insight: Entrepreneurs from marginalized communities should seek specialized programs like this to access targeted mentorship and funding opportunities. | Read more.
Mariah Braun: Building Entrepreneurial Success in Grande Prairie
Mariah Braun, a Grande Prairie entrepreneur, has built a thriving business rooted in community values and creativity. Starting with handmade products, she expanded by leveraging local markets and social media to grow her customer base. Her journey highlights resilience, innovation, and the importance of aligning business with personal passions and community engagement.
Actionable Insight: Entrepreneurs should use local markets and social media to establish a strong presence while staying aligned with their values for authentic growth. | Read more.
Want to sponsor these updates? Contact us.
Entrepreneur and Mental Health Advocate Shares Insights with Portage Rotary Club
The Portage Rotary Club hosted a talk by the president of the Entrepreneur Mental Health Association, highlighting the mental health challenges faced by entrepreneurs. The discussion emphasized the importance of proactive self-care, stress management, and building supportive networks to address burnout and maintain business success.
Actionable Insight: Entrepreneurs should prioritize mental health by establishing peer support groups and adopting stress-management practices to sustain productivity and well-being. | Read more.
15-Year-Old Millbrook Entrepreneur Combines Woodworking and Innovation
A 15-year-old entrepreneur from Millbrook is gaining attention for his innovative woodworking projects, which earned him a spot at the Peterborough Regional Science Fair. Balancing creativity with technical skill, he designs custom pieces that demonstrate sustainability and craftsmanship. His story highlights how young entrepreneurs can merge passion with innovation to achieve early success.
Actionable Insight: Young entrepreneurs should leverage local events and competitions to showcase their talents, build networks, and gain recognition. | Read more.
From Nursing to Entrepreneurship: A Journey of Passion and Purpose
A Thunder Bay nurse turned entrepreneur is thriving after launching her health-focused business. Drawing on her medical expertise, she developed services and products that address community health needs while balancing her passion for caregiving and innovation. Her story showcases the potential of leveraging professional skills to create impactful businesses.
Actionable Insight: Entrepreneurs should explore ways to transition industry expertise into niche businesses that solve specific community challenges. | Read more.
Want to sponsor these updates? Contact us.
Why Many Entrepreneurs Give Up Too Soon – And How to Persevere
This opinion piece explores why entrepreneurs often abandon their businesses prematurely, citing reasons like unrealistic expectations, lack of mentorship, and burnout. The author emphasizes the importance of setting achievable goals, building resilience, and seeking support networks to overcome obstacles. Perseverance, paired with adaptability, is key to navigating early challenges.
Actionable Insight: Entrepreneurs should focus on realistic planning, seek mentorship, and embrace flexibility to stay motivated and overcome setbacks. | Read more. | See also: The Entrepreneurial Journey: Unspoken Realities and Insights.
Manitoba Entrepreneurs Spotlight Local Food at 2025 Ag Days
At the 2025 Manitoba Ag Days, entrepreneurs showcased innovative ways to connect consumers with locally sourced food. By leveraging technology, such as farm-to-table apps and traceability tools, they aim to strengthen local food networks and support sustainable agriculture. The event highlighted the growing demand for transparency and community-focused solutions in the food industry.
Actionable Insight: Entrepreneurs in the food sector should invest in technology that promotes transparency and connects consumers directly with local producers. | Read more.
Emerging Opportunities for Entrepreneurs in Canada
Sobirovs Law Firm highlights Canada's top entrepreneurial opportunities in sectors like clean energy, technology, agribusiness, and healthcare innovation. With government support, immigration-friendly policies, and a thriving startup ecosystem, Canada is ideal for launching and scaling businesses. The article emphasizes leveraging Canada's programs for immigrant entrepreneurs and tapping into growing markets.
Actionable Insight: Entrepreneurs should explore Canada’s startup visas, grants, and incentives in emerging sectors like clean tech and agribusiness to capitalize on growth opportunities. | Read more. | See also: The Importance of Entrepreneurship.
Want to sponsor these updates? Contact us.
The Pink Skirt Project Empowers Female Entrepreneurs in Kelowna
The Pink Skirt Project in Kelowna aims to help female entrepreneurs achieve work-life balance through mentorship, business development resources, and networking opportunities. The program focuses on fostering confidence, managing stress, and promoting sustainable growth for women-led businesses. It addresses challenges unique to women entrepreneurs, such as balancing professional and personal responsibilities.
Actionable Insight: Female entrepreneurs should seek supportive programs like this to enhance skills, expand networks, and manage work-life balance effectively. | Read more. | See also: Podcast interviews with amazing rural women entrepreneurs.
Young Entrepreneurs Invited to Join Steinbach Chamber Challenge
The Steinbach Chamber of Commerce is hosting its second Chamber Challenge, inviting young entrepreneurs to pitch their business ideas. Participants will compete for funding and mentorship to help bring their ideas to life. This initiative aims to foster innovation and entrepreneurship among youth in the community while supporting local economic growth.
Actionable Insight: Young entrepreneurs should participate in local pitch competitions to gain funding, mentorship, and visibility for their business ideas. | Read more. | See also: Hawk's Nest 2023: A Resounding Success for Local Grey Bruce Entrepreneurs.
Community Futures Peterborough Offers Flexible Loans for Entrepreneurs
Community Futures Peterborough provides entrepreneurs with personalized and flexible loan options to help realize their business visions. The program caters to startups and growing businesses, offering tailored support, mentorship, and financial solutions that address unique challenges. This initiative aims to drive local economic growth by empowering entrepreneurs to succeed.
Actionable Insight: Entrepreneurs should explore community-based financial programs like this for customized funding and expert mentorship to grow their ventures. | Read more.
Want to sponsor these updates? Contact us.
10 Game-Changing Digital Marketing Trends for 2025
This guide outlines critical 2025 digital marketing trends, including AI-powered personalization, voice search optimization, zero-click SEO strategies, and the growth of shoppable content. Privacy-first advertising and data-driven insights will dominate, while video and interactive formats like AR enhance user engagement. Marketers must focus on automation, adapting to algorithm changes, and creating authentic, value-driven content to stay competitive.
Actionable Insight: Leverage AI tools, prioritize privacy-compliant strategies, and invest in interactive content to future-proof your digital marketing efforts. | Read more. | See also: Small Business Marketing: A Comprehensive Guide to Success.
Thriving in the North: Supporting Entrepreneurs in Northern Ontario
Northern Ontario is unlocking opportunities for entrepreneurs through initiatives focused on resource development, tourism, and technology. Programs offering grants, mentorship, and networking aim to help businesses thrive despite geographic challenges. The region emphasizes innovation, sustainability, and community-driven solutions to drive economic growth.
Actionable Insight: Entrepreneurs in remote regions should tap into local funding, mentorship, and industry-specific resources to overcome barriers and grow sustainably. | Read more.
Red Tape Costs Small Businesses Over 250 Hours Annually, CFIB Reports
Canadian small businesses spend an average of 250 hours (32 business days) annually navigating regulatory red tape, according to a CFIB report. The burden includes excessive paperwork, unclear rules, and delays, costing valuable time and resources. CFIB urges governments to streamline regulations and cut red tape to foster a more business-friendly environment.
Actionable Insight: Small business owners should advocate for regulatory reform and leverage digital tools to simplify compliance and save time. | Read more.
Jan 20 Update
Sault Entrepreneur Empowers Small Business Owners Through Mentorship
Jason Thompson, founder of Superior Spaces, offers mentorship to Sault Ste. Marie small business owners by providing affordable co-working spaces and tailored guidance. His mission is to foster collaboration, build confidence, and reduce operational challenges for local entrepreneurs. Superior Spaces also hosts workshops and networking events to nurture innovation and skill-building.
Actionable Insight: Entrepreneurs should leverage affordable co-working hubs and mentorship opportunities to access resources, build networks, and scale effectively. | Read more. Grey Bruce entrepreneurs can do that through AREA 81 and Powerlink.
University of Alberta Joins National Lab-to-Market Initiative
The University of Alberta has partnered with a nationwide Lab-to-Market initiative to accelerate innovation commercialization. The program connects researchers with entrepreneurial expertise, providing training and support to turn research breakthroughs into viable businesses. By integrating entrepreneurial principles into academic research, the initiative aims to enhance Canada's innovation ecosystem.
Actionable Insight: Entrepreneurs should explore partnerships with academic institutions to access cutting-edge research, mentorship, and commercialization frameworks for innovative business ventures. | Read more.
Ontario Invests in Women’s Skills Development and Employment
The Ontario government is funding $4.4 million to support programs that help women gain skills and secure employment in fields like technology, manufacturing, and skilled trades. This includes training, mentorship, and job placement initiatives aimed at reducing barriers for women entering traditionally male-dominated industries.
Actionable Insight: Business owners should consider partnering with government-funded programs to tap into diverse talent pools and support inclusive workforce development. | Read more.
Meaford Cidery Wins Top Spot at U.S. Open Cider Championships
Grey & Gold Cider, a Meaford-based cidery, became the first Canadian company to win the prestigious U.S. Open Cider Championships. Their flagship cider, "Golden Russet," impressed judges with its premium quality and craftsmanship. This milestone highlights the potential for Canadian brands to excel in competitive international markets.
Actionable Insight: Entrepreneurs should prioritize product quality and enter industry competitions to gain recognition, validate their offerings, and access new markets. | Read more. | See also: Gingerbug's Rise: A Tale of Resilience, Community, and Innovation in Entrepreneurship
Ontario Invests $1.24M in PARO Centre to Support Women Entrepreneurs
The Ontario government is providing up to $1.24 million to the PARO Centre for Women’s Enterprise to assist women-led businesses in Northern Ontario. This funding will support training, mentorship, and networking opportunities, helping women entrepreneurs scale their businesses and create jobs. PARO has a track record of fostering innovation and economic growth in the region.
Actionable Insight: Women entrepreneurs should seek out PARO’s programs for funding, mentorship, and networking to expand their business capabilities. | Read more.
Digital Marketing Trends: Search and Social Lead Ad Spend Growth
Search and social media advertising accounted for 58% of global ad spend in 2023, reflecting a 10.2% growth. Video ads also surged in popularity, while traditional formats like TV saw a decline. Marketers are increasingly shifting budgets to platforms like Google and social networks to capitalize on higher ROI for B2B and B2C engagement.
Actionable Insight: Focus marketing efforts on search and social platforms, leveraging video content and performance data to maximize ad spend effectiveness. | Read more. | See also: Keywords for Small Business Owners
Seven Health-Tech Innovations to Watch in 2025
The University of Waterloo highlights seven groundbreaking health-tech innovations, including AI-powered diagnostic tools, wearable health devices, and patient-focused apps. These technologies aim to enhance care accessibility, improve diagnostics, and streamline healthcare delivery. Key innovations include AI for personalized treatment and wearable sensors for real-time health monitoring.
Actionable Insight: Entrepreneurs in health tech should explore AI and wearable technologies, addressing gaps in personalized care and leveraging partnerships with research institutions for faster commercialization. | Read more.
Waterloo Launches PhD in Entrepreneurship and Organization
The University of Waterloo’s Conrad School of Entrepreneurship and Business has introduced a PhD program in Entrepreneurship and Organization. This research-focused program aims to equip students with advanced knowledge to drive innovation and address challenges in organizational strategy, entrepreneurial ecosystems, and business growth.
Actionable Insight: Entrepreneurs should consider collaborating with PhD candidates for cutting-edge insights into organizational strategies, or pursuing advanced studies to refine their entrepreneurial expertise. | Read more.
Junior Achievement Empowers Manitoba Youth Entrepreneurs
Junior Achievement Manitoba is fostering entrepreneurial skills among youth through hands-on programs. Students create and manage businesses, learning essential skills like financial literacy, leadership, and teamwork. Alumni credit the program for preparing them for successful business careers, with many launching their own ventures.
Actionable Insight: Business owners can collaborate with youth entrepreneurship programs to mentor talent, build community impact, and connect with innovative young minds for fresh perspectives. | Read more.
Canada Supports Tech Entrepreneurs at University of Saskatchewan
The Canadian government is investing $1.8 million in the University of Saskatchewan’s tech incubator to support entrepreneurs in developing innovative technologies. This funding will provide mentorship, training, and resources to help startups commercialize their ideas and create jobs in the Prairie region’s growing tech ecosystem.
Actionable Insight: Tech entrepreneurs should seek university incubator programs for funding, mentorship, and commercialization resources to accelerate their business growth. | Read more. | See also: The Missing Link in Government Strategy: A Robust Commercialization Plan.
Barrie Embraces Local Entrepreneurship and Growth
The latest episode of What Barrie’s Talking About highlights the city's entrepreneurial growth, including initiatives supporting small businesses, local success stories, and community-driven events. Topics include strategies for overcoming startup challenges and how local programs help businesses scale effectively.
Actionable Insight: Entrepreneurs in smaller markets should leverage local resources, community networks, and storytelling platforms to gain exposure and support for growth. | Read more. | See also: The Importance of Entrepreneurship.
Tech Founder Commits to Donating Half Their Wealth
A Canadian tech entrepreneur has pledged to give away half of their wealth to philanthropic causes, focusing on addressing climate change, education, and social inequality. This commitment reflects a growing trend of purpose-driven leadership among successful founders, emphasizing the importance of social responsibility alongside business success.
Actionable Insight: Entrepreneurs should integrate philanthropy into their business strategy to build social impact, align with purpose-driven values, and strengthen their brand reputation. | Read more. | See also: Crisis in Grey Bruce. It's Our Problem and We Have to Solve it.
B2B Buyers Demand Personalized Content and Digital Engagement
Research shows 71% of B2B buyers expect personalized marketing and digital engagement throughout their purchase journey. Buyers prefer educational content tailored to their needs, with an emphasis on ROI and actionable solutions. Traditional sales tactics are losing traction as decision-makers increasingly rely on digital channels and self-service tools.
Actionable Insight: B2B marketers should prioritize personalized content strategies, leveraging data to deliver value-driven, digital-first experiences that align with buyers' preferences. | Read more. | See also: B2B Core Research Library 2024.
Jan 13 Update
Why the World Still Needs Superman, the Farmer
In a recent article, the author draws parallels between Superman and farmers, emphasizing shared values like humility, patience, and community commitment. The piece highlights Superman's agricultural roots as Clark Kent and his efforts to address global hunger by teaching sustainable farming practices. This narrative underscores the vital role farmers play in feeding the world and promoting self-sufficiency.
Actionable Insight: Entrepreneurs should recognize the importance of sustainable practices and community engagement, drawing inspiration from the dedication and resilience exemplified by farmers. | Read more.
Embracing Failure as a Catalyst for Growth
Venture for Canada's Learning Design Manager, Jessica Lee, emphasizes reframing failure as a natural part of growth. She advocates for creating psychologically safe environments where teams can openly discuss setbacks, reflect on lessons learned, and foster innovation. Lee suggests replacing the term "failure" with "learning opportunity" to shift perspectives and encourages leaders to practice compassion and openness to build resilient, innovative teams.
Actionable Insight: Cultivate a culture that views setbacks as learning opportunities, promoting open dialogue and continuous improvement within your organization. | Read more.
Entrepreneurial Epiphanies: The Company with the Best Customers Wins
In a recent article, the author emphasizes that having the best customers is crucial for business success. The piece suggests that companies should focus on identifying and nurturing relationships with their most valuable customers to drive growth and profitability.
Actionable Insight: Identify your top customers and invest in strengthening these relationships to enhance loyalty and drive sustainable business growth. | Read more.
Canadian Entrepreneurs Face Economic Uncertainty and Labor Challenges in 2025
Canadian entrepreneurs must prepare for a year marked by trade uncertainty, slower population growth, and cautious venture capital activity. Potential tariffs on U.S.-bound exports and a shrinking labor force will heighten operational risks. Meanwhile, declining interest rates may boost investment opportunities, especially in automation and technology to offset workforce constraints.
Actionable Insight: Build supply chain scenarios, enhance operational efficiency, and expand talent strategies to ensure business resilience. | Read more.
Jan 6 Update
B2B Influencer Marketing: Prioritizing Targeting and ROI Measurement
A recent TopRank Marketing study highlights key B2B influencer marketing challenges: identifying ideal influencers (48%) and measuring ROI (47%). Social media searches (52%) and recommendations (50%) are primary methods for influencer discovery. Top marketers prioritize audience targeting and segmentation, creative content, and scaling campaigns. High-performing teams track advanced metrics, including audience sentiment and share of voice.
Actionable Insight: Leverage influencer research tools and track engagement, conversion, and sentiment for ROI-driven B2B campaigns. | Read more.
Marketers Prioritize Martech Strategies Amid Performance Concerns
A recent Acxiom report reveals that 55% of US CMOs find their marketing technology underperforming, prompting 34% to prioritize developing a martech strategy. Notably, 21% lack a martech roadmap, leading to issues like overlapping tools and poor integration.
Actionable Insight: Develop a comprehensive martech strategy to enhance tool integration, improve ROI, and streamline marketing operations. | Read more.
Social Media: Top Priority and Brand Risk for Digital Media Experts
A recent Integral Ad Science report highlights that digital media professionals rank social media as their foremost priority for innovation and opportunity. However, 53% identify it as the media type most susceptible to brand safety challenges, including adjacency to risky content and misinformation.
Actionable Insight: While investing in social media for its innovative potential, implement robust brand safety measures to mitigate risks associated with content adjacency and misinformation. | Read more.
AI Business Opportunities for Entrepreneurs Highlighted by Microsoft's AI CEO
Microsoft's AI CEO, Mustafa Suleyman, emphasizes that the AI sector offers substantial opportunities for startups, particularly in developing specialized AI applications and services. He notes that while large corporations focus on broad AI solutions, startups can excel by creating niche products tailored to specific industries or functions. Suleyman encourages entrepreneurs to explore areas such as AI-driven healthcare solutions, personalized education platforms, and innovative AI tools for small and medium-sized enterprises.
Actionable Insight: Entrepreneurs should identify industry-specific challenges that can be addressed with AI, leveraging agility to develop targeted solutions that meet unique market needs. | Read more.
Baby Boomer Retirements Present Acquisition Opportunities for Entrepreneurs
As Baby Boomer business owners approach retirement, a significant number of small businesses are expected to become available for acquisition. This generational shift opens doors for entrepreneurs to acquire established enterprises. Key considerations include navigating legal and tax implications, assessing real estate components, and maintaining confidentiality during transactions.
Actionable Insight: Entrepreneurs should prepare for upcoming acquisition opportunities by consulting with legal and financial advisors to effectively navigate the complexities of purchasing established businesses. | Read more.
TD Bank Champions Women Entrepreneurs in New England
TD Bank recently sponsored a networking event in Worcester, Massachusetts, co-hosted by the Center for Women & Enterprise (CWE) and the Massachusetts Women of Color Coalition (MAWOCC), to celebrate National Women's Small Business Month. The event attracted over 50 attendees, including women business owners and community leaders. Sheryl McQuade, TD Regional President for New England, emphasized the significant role of women-led businesses in driving economic growth. The TD Charitable Foundation has supported CWE's initiatives, which have trained over 72,000 women in launching and growing their businesses since 1995.
Actionable Insight: Women entrepreneurs in New England should leverage resources from organizations like CWE and MAWOCC, and engage with financial institutions such as TD Bank that are committed to supporting women-led businesses. | Read more.
Comments