Hey Subs! I'm having a blast doing this and hope you're getting value so far.
Executive Summary
I merged all my audio notes in to one file, generated a transcript and have summarized it below. I hope you like this approach.
Partnerships is an area I need to improve upon according to my current KPI score. This is an area of focus for me along with publishing via these updates.
I got one new subscriber who is a potential partner.
Main Challenges: Audience engagement and subscriber growth. Not wanting to follow the same format from last weeks update. Productivity is an issue.
Key Insight: The contrast between manufactured influence through methodologies like KPI and organically developed influence, raising questions about the authenticity and effectiveness of structured approaches to becoming a key person of influence.
Next week's focus: Potential partnership with entrepreneur and his influencer marketing venture and platform. Generating subscribers. Continue to make the publishing process both effective and efficient.
Audio Notes
Key Points from This Week
Examining the concept of "celebrity entrepreneurs" like Daniel Priestley and Noah Kagan
Considering how to learn from and access more successful influencers
Exploring the state of influencer marketing in 2024
Questioning the nature of influence: manufactured vs. organic
Reflecting on personal experiences in creating influential groups
Audio Notes Segments and Timestamps
Note, there is dead air for the last three minutes.
Exploring Celebrity Entrepreneurs and Influence
[00:03] This week, I've been thinking about the concept of celebrity entrepreneurs and how figures like Daniel Priestley have established themselves as influential voices in the entrepreneurship space.
[01:39] I'm considering how to access and learn from people who are more successful and influential than myself, which seems crucial to becoming a Key Person of Influence.
The State of Influencer Marketing
[02:39] I came across an interesting report on influencer marketing trends for 2024. This ties into the KPI methodology, as becoming known in your industry could lead to influencer opportunities.
[04:00] I'm also in early discussions about a potential partnership involving an influencer marketing platform, which could be an exciting development.
Manufactured vs. Organic Influence
[10:03] I've been pondering what truly makes someone an influencer in specific fields. Is it possible to manufacture influence using methodologies like Priestley's, or does it develop organically?
[12:54] I reflected on a farmer I know who is influential in his local agricultural community, considering how his influence developed naturally versus through a structured process.
Personal Experiences in Creating Influential Groups
[17:20] I shared my experience of creating Silicon Halton after not being selected for a tech association board. This was a way of engineering my own influential group, which proved successful.
[20:28] I'm considering the differences between becoming influential in groups you create versus joining existing groups, and the challenges each approach presents.
Key Takeaways:
Becoming a Key Person of Influence involves understanding and leveraging both organic and manufactured forms of influence.
Creating your own group can be an effective way to establish influence, but it requires effort and strategy.
It's important to consider how you're being influenced by others as you apply methodologies like Priestley's KPI framework.
Influence can be highly contextual, varying by industry, geography, and specific groups of people.
Critically examining the nature of influence in your own life and industry is crucial for applying the KPI methodology effectively.
Any Questions? Let's Chat!
Any of this resonated with you? Do you have follow up questions, insights? Any thoughts on the quality and value this experiment is for you?
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