Social Media Sponsorship Metrics
CHART OF THE DAY: What metrics are marketers using to measure the success of social media sponsorship? Here's the top 8 in order of importance. We've provided some thoughts and insights too. What do you think?
Read MoreWhat’s the ROI of [put tactic here]!
![What’s the ROI of [put tactic here]!](http://mi6agency.com/wp/wp-content/uploads/et_temp/john-wanamaker-116850_164x164.jpeg)
For 131 years, marketers and business leaders have been asking what is the ROI on their marketing investments. In our first installment of the Mi6 Marketing ROI blog series, we start with whether marketers are asking the right ROI questions.
Read MoreHow to Align Marketing & Sales
Marketing and sales alignment remains a key issue for many companies. This exclusive B2B Specialists podcast with Christine Crandell, an expert in this area, shares the reasons why misalignment happens and what you can do about it.
Read MoreMi6 Quick Tip #7
How to use Social Media to Listen to Your Customers and Competitors: Whether we think social media is a fad or a game changer is irrelevant at this point in time. What matters is whether your customers, prospects and competitors are using social media. This Mi6 Tip shows you how social media can help you learn more about your customers and competitors.
Read MoreB2B Company Websites
How can B2B companies design their websites to be successful? This chat session provides you with key questions on B2B marketers minds and a slew of answers that may help.
Read More