Lead Generation

Inbound vs. Outbound: What’s Better?

Inbound vs. Outbound: What’s Better?

CHART OF THE DAY: "According to Hubspot "Inbound Marketing" is yielding better results than traditional "outbound marketing". Be careful when jumping on the "inbound" bandwagon though.

Read More

Our Favourite Posts, Week of August 8th

Our Favourite Posts, Week of August 8th

Here is a round up of the top marketing posts and articles that we read, annotated and shared with our followers and readers for the week of Aug 8, 2011.

Read More

How to Align Marketing & Sales

How to Align Marketing & Sales

Marketing and sales alignment remains a key issue for many companies. This exclusive B2B Specialists podcast with Christine Crandell, an expert in this area, shares the reasons why misalignment happens and what you can do about it.

Read More

6/20/11: Top Posts This Week

6/20/11: Top Posts This Week

Here is a round up of the top marketing posts and articles that we read, annotated and shared with our followers and readers for the week of June 20, 2011.

Read More

Social CRM for Small Business

Social CRM for Small Business

An interview with Jon Ferrara, founder and CEO of Nimble a social CRM service. Jon talks about his vision for Nimble and the social relationship management space.

Read More