Mi6 programs create relationships, build reputations & generate revenue. We’re serious!
A Framework and Approach That Focuses on Three Outcomes
All B2B organizations need to establish awareness, uniquely position themselves and provide compelling and authentic reasons for people to buy their products, solutions and services.
The mi6 B2B Marketing Integration Framework (MI Framework), aside from being a mouthful, is part of our “secret sauce”. This framework is used to set direction, establish priorities and align strategy with tactics. The outcome is to establish brand preference and generate business results for your organization.
The B2B Marketing Integration Framework (Creative Commons 3.0 License Deed)
The Mi6 Service Line
Mi6 is a business to business marketing agency providing consulting and implementation services in the areas of branding, demand generation, business and product development.
The Mi6 service line is constantly under development and (r)evolves around the needs of our clients and the MI Framework. There are three engagement scenarios:
- Branding strategy
- Service, solution and channel development strategy
- Go to market plans
- Content strategy, production and management
- Communications, public relations and social media
- Demand generation and lead nurturing
- Sales enablement
- Interactive Learning Environments
- Emerging trends
- Speaking engagements