Welcome to my top three tweets for the week of June 29, 2015. Each week I pick my top 3 tweets and package them into a blog post. Those that know me would agree that I love to try stuff out and experiment. This is an experiment that I’m doing to generate more content for my blog and more engagement on Twitter. I’ll have a brief blurb about the tweet and encourage you to contribute to the Twitter conversation. Let’s learn together and please borrow this idea for your blogs and businesses. All I ask is you consider hiring my agency one day! – Chris.

No 1: Tweet by SAP CEO for CEOs

Why top 3?: SAP is a former client of ours. We used to run their CFO Influencer program that generated $2.2 million in directly attributable revenue for them. It was a success! In this tweet I used Buffer’s Pablo image creator to create a pull quote from the post and included SAP’s CEO and Head of Marketing for Canada’s twitter handles. Some SAPers retweeted and faved it including the CEO. SAP is a target account for my firm. They’re a great company to work with.

No 2: Those Were the Days

Why top 3?: A simple “I love this” comment combined with a simple visual reminding us of a common pain most of us experience resulted in this tweet. The result?: 21 retweets, 15 faves, 1 mention and over 100K in earned reach.

No 3: Mi6, an Algorithm?!

Why top 3?: This tweet generated the most earned reach thanks mostly to Razorfish retweeting it. I loved how they created bite size pieces of content from presentations from Cannes Lions International Festival of Creativity. That algorithm prediction is a bit scary! Not really sure, modern marketing agencies will take advantage of this potential trend. I know my firm will!

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